DIREWOLF SEO

ABOUT

Direwolf SEO was born out of frustration with an industry that talks big but often delivers very little. After talking to business owners from all kinds of backgrounds, it became painfully clear:

Far too many businesses were being failed by agencies that overpromised and underdelivered. Outdated playbooks, cookie-cutter strategies, and work that looked good on paper but didn't move the bottom line.

Direwolf SEO takes a different approach

We’ve spent years breaking down the nuances of SEO into something functional, powerful, and honest. SEO doesn’t have to be a mystery, a gamble, or a long-winded waiting game. It’s a tool, plain and simple: a way to grow your business in measurable, meaningful ways.

We get results because we’ve re-engineered SEO

With guarantees that hold us accountable. We don’t chase vanity metrics or tick boxes just to look busy. Every campaign we run is designed to move the needle: Get you ranking for keywords that actually bring in leads, drive revenue, and build visibility.
  • Guaranteed SEO Results

  • 3X Faster SEO

  • Low-risk, High-reward Partnership

    We’ve redefined SEO by putting you at the center. Your growth is our mission, your wins are our wins, and our guarantees prove how confident we are in our next-gen SEO + GEO approach.

    THE FORCE BEHIND
    DIREWOLF SEO

    At the helm of Direwolf SEO are Fatima and Kiran: a leadership duo that has practically changed the way businesses think about SEO. Together, they’ve built an agency where results, accountability, and client success come first.

    Fatima S.
    Managing Director

    Fatima is the calm at the center of Direwolf SEO’s storm. She’s been in digital strategy for years and isn’t rattled by anything. She always has a plan, knows what needs to happen, and when it needs to happen. Loves mapping out strategies, timelines, and next steps, making sure every project and SEO campaign has a clear path to success.

    She picks up on opportunities real quick, identifies risks before they become problems, and keeps everyone motivated and excited. Always willing to go the extra mile to make sure clients see real results and invests herself fully with SEO strategies and her time.

    Her leadership style balances ambition with poise. She guides the team to deliver every month, and deliver more than the month before. Rich in experience and vision, she knows how to turn complex challenges into actionable plans. Fatima keeps the team focused on results (not vanity metrics) and somehow manages to stay grounded while keeping tabs on a dozen campaigns all at the same time.

    Kiran S.
    Operations Director

    Kiran runs everything like clockwork. Nothing… and we mean NOTHING slips through the cracks with her. She’s worked as a customer success manager, SEO strategist, website content manager, and even developer liaison at one point. Which is perhaps why all of our clients and team mates love her. She knows exactly what every client wants, and she knows exactly how to align the team with their goals. Every SEO campaign turns into a passion project for her. She notices the small things others might miss, whether in SEO execution, content quality, or client communications.

    She sets a high bar for herself and our team, and pushes to maintain quality even when things get messy sometimes. Enjoys refining SOPs, trackers, templates, and systems to make workflows even better. Super organized and a little obsessive (in the best way).

    Kiran is also a natural trainer. Onboards new hires, coaches the team, and guides our clients through complex SEO concepts. She doesn’t sugarcoat reality, but she’s super friendly. Always seeking to improve herself, and the agency as a whole.

    WHAT DRIVES US

    Mission

    To help ambitious businesses claim their rightful place at the top of search results by delivering transparent, data-driven SEO strategies that guarantee real results.

    We believe in being honest with our clients, even if it means telling them what no one else will. From day one, we work with a laser focus on what actually grows your business, instead of following a basic SEO checklist. We’re a team that enjoys the work, loves data, and isn’t afraid to challenge the norm. Fun to work with, and serious about results.

    Vision

    We aim to become the UK’s most trusted and results-focused SEO agency. We’re reshaping the industry standard by making accountability and measurable success the new normal.

    We’re here to overhaul SEO as most people know it—and make it better. Smarter. Faster. Much more rewarding. We want to be the reason businesses believe in SEO again.

    OUR VALUES

    We’re UK’s leading SEO agency for a reason.
    OUR PROCESS

    Rise. Rank. Reign.

    The 3 R’s that Rule Our UK SEO Campaigns

    This is how we actually take UK businesses from buried to dominant—systematically, predictably, and aggressively.

    RISE

    We lay the ground that 95% of agencies skip.

    Most SEO campaigns fail before they even start.

    Why? Because agencies rush to “optimise” pages without understanding what they're working with.

    WHAT WE DO
    • Run full-site audits using enterprise tools and manual diagnostics.
    • Uncover technical SEO issues: crawl errors, broken architecture, bloated code, incorrect canonical tags.
    • Clean and structure your site so Google can read it like a children’s book.
    • Research keywords that actually drive commercial intent in your niche—no filler, no vanity metrics.
    • Analyse your current rankings, what’s cannibalising what, what has momentum, and what needs to be killed off.
    • Build your site’s SEO roadmap: a clear, tailored campaign plan rooted in your industry and location—whether you’re a law firm in Leeds or a dental chain in Croydon.

    This stage can feel like nothing’s happening yet—but in reality, we’re unblocking the arteries. Many of our clients come to us after wasting months (or years) with agencies who skipped this part.

    RANK

    From page 7 to page 1, without guesswork.

    This is where we gain ground. We create an upward force that Google can’t ignore.

    What we do
    • Publish high-authority, search-driven content—each page laser-aligned to a keyword cluster with commercial value.
    • Fix on-page SEO to precision: internal linking, semantic markup, topical depth, schema, site speed, mobile UX.
    • Build backlink strategies that don’t rely on cheap directories or link farms. We use brand-based digital PR, niche edit outreach, and relevance-first tactics.
    • Monitor competitor movements—who’s trying to outrank you and how—and adjust accordingly.
    • Track rankings, CTR, bounce rate, time on page, conversion data—because “traffic” is meaningless without outcomes.

    You’ll see keywords climbing. Not always fast, but always with purpose. This is the battleground. Sometimes Google tests you by bouncing you up and down—what SEOs call the "Google dance."

    We don’t back off with an excuse like “what else can we do now.” We promise you 1st-page rankings and we don’t stop until we get you there.

    REIGN

    Holding the crown takes more than a title tag update.

    Getting to the top is half the battle. Staying there—that’s where most campaigns collapse.

    Why? Because they think SEO is “done.”

     

    What we do
    • Continuously audit and refresh your ranking pages to protect their authority and relevance.
    • Track algorithm updates in real-time and apply preventative fixes—before they affect your rankings.
    • Roll out strategic content expansions based on emerging trends, zero-click queries, and SERP features.
    • Launch targeted backlink sprints if a competitor makes a move.
    • Report every key metric monthly—rankings, leads, conversions—not just traffic.

    You’ll know exactly what’s working, what needs improving, and what we’re doing about it. This stage turns SEO from a “campaign” into a long-term growth engine that keeps producing ROI.

    CLIENT TESTIMONIALS

    We have many awesome clients who took time out of their busy schedules to say such kind words about us...

    Book Your FREE SEO Strategy Call

    On this 30-minute Google Meet call, we’ll: 

    • Audit your current website visibility and discuss some quick wins you can implement.
    • See where competitors are outranking you (and how to close the gap)
    • Give you a clear 90-day roadmap.
    • Tell you what NOT to waste time/money on.
    • Answer all your questions.

    SEO isn’t for everyone. Some businesses get a huge ROI, others don’t. That’s why this free call isn’t a sales pitch, it’s simply an evaluation to see if SEO is actually the best growth channel for you.

    We only open 10 free calls per month to keep them personal and valuable. Spots usually fill up within days, so lock in your strategy session today.