- Rank on the 1st Page of Google
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DIREWOLF SEO
Partner with the best SEO Agency in London, UK
Is being on the 1st page of Google even worth it?
Do I really need it?
The numbers don’t lie. And they’re not on your side if you’re not on page one.
Users never scroll past the first page of results.
Clicks go to the top 3 positions on Google.
Click-through rate goes to the #1 Google result on average.
Most potential clients rarely venture past the first page.
If your business isn’t there, you’re practically invisible to those who need your services.
EVERY search query is an opportunity. If you’re buried under competitors, well, the opportunity goes out the window, and makes your competitors richer.
Now, people are also searching on LLMs...
Large Language Models (LLMs) like ChatGPT, Gemini, Claude, Llama, and Grok are becoming the new gateways to information.
These are the platforms your potential clients are turning to for answers, which means your business needs to show up not only on Google, but also within the responses generated by these AI systems.
To stay ahead, your digital strategy must go beyond rankings and focus on building strong signals and high-quality content that LLMs recognise and surface in their responses.
DIREWOLF SEO
When it’s THIS competitive out there, you know you wanna be in those top 3 positions, or at least on the 1st page of Google
Tired of overpromises and underperformance?
So are we.
Maybe you’re a business owner who has tried DIY SEO, but nothing is working. Or maybe you’re someone who has some idea of SEO but just doesn’t have the time to come up with newer strategies.
You could be launching a new website, trying to recover from traffic loss, or wanting to scale further.
Whatever the reason may be, you’re here because you’re looking for an SEO agency in the UK. But a business owner’s biggest nightmare is getting stuck with the wrong person and having their money wasted.
We’ve listened to professionals like you—lawyers, dentists, and other leaders in their fields—who are fed up with SEO agencies in the UK that:
- Promise first-page rankings but fail to deliver.
- Hide behind vague reports and technical jargon.
- Waste your time with cookie-cutter strategies.
- Charge high fees without delivering clear ROI.
Looks Familiar?
Most SEO agencies in the UK throw technical jargon your way, send you vague monthly reports (if any), and expect you to just trust the process. Meanwhile, you're left wondering:
Businesses say generating traffic and leads is their biggest marketing challenge.
“Where are the leads? Where’s the ROI?”
Worse? Many SEO agencies aren’t even tracking the metrics that actually matter to your business. Like form submissions, calls, or bookings. That’s insane.Marketers admit they struggle to prove the ROI of their marketing budget.
You deserve better.
WE TAKE THE “RISK” OUT OF SEO
YOU’RE BACKED UP BY TWO GUARANTEES
YOU’RE BACKED UP BY TWO GUARANTEES
(No SEO agency in the UK guarantees anything)
We’ll rank your website on Google’s first page within 90 days. If we don’t get you there, we’ll keep working at no cost until we do.
You’ll start seeing your website move up on Google within the first 30 days. If your rankings don’t move up in 30 days, we’ll refund you in full.
“Wait… how can you guarantee results when everyone else says it’s a scam?”
The real scam isn’t offering guarantees. The scam is hiding behind that excuse to stay unaccountable.
We know the arguments, and we’re here to debunk those bogus claims:
We’ve heard it all, and we’ve responded to everything with PROOF. And we’re calling it what it is: an industry cop-out.
At Direwolf SEO, we don’t guarantee vague outcomes like “#1 ranking in 30 days.”
We audit everything from your site structure to your sales funnel, and then build a strategy that guarantees performance that actually means something to your business: qualified leads, booked calls, and revenue traction.
If an agency isn’t confident enough to offer any kind of performance guarantee, you should be asking why.
We don’t dodge accountability. If we can’t produce measurable results, you shouldn’t be paying us, or anyone for that matter.
Faster Results Without Years of Waiting
Most of your competitors have been working on their SEO for 5 to 10 years. That kind of time also naturally earns them trust from Google, rankings, and consistent traffic.
Do you need to invest the same amount of money and time to beat them? Does your business have no future without it? The answer is no.
Unlike other SEO companies in the UK, we're not here to waste months in “you’ll get there when you get there” type of explanations.
You Don’t Need a Decade To Catch Up
At Direwolf SEO, we specialize in accelerating the SEO process. We get you where your competitors are, in a fraction of the time.
While SEO is never instant, we take it upon ourselves to challenge industry norms.
Over the years, we've worked through countless cases and built a whole library of data, patterns, and insights that we use to deliver results far faster than most SEO agencies. Our approach combines tried-and-tested methodology with ongoing experimentation. Meaning we're also always evolving with Google.
What We Mean By “Results”
You want clients, customers, sales…
But ranking #1 for a random keyword doesn’t get your phone ringing.
Too many SEO agencies in the UK sell “results” that don’t actually mean anything to your business. They'll brag about things like:
“You ranked #4 for a keyword with 12 monthly searches.”
“You got 10,000 impressions last month!”
“Your Domain Authority went up!”
Cool. But… did you get more inquiries? More booked appointments? More revenue?
Quick Reality Check on SEO Outcomes
Imagine you run a dental practice in Manchester.
Your current SEO agency gets you ranking for “toothpaste for sensitive gums UK.”
Sounds impressive, sure. But that searcher isn’t looking for a dentist. They’re probably looking for a £3 tube of Colgate.
Meanwhile, you're not ranking for "emergency dentist Manchester" or "dental implants near me."
High-intent, high-conversion keywords that actually bring in paying patients.
That’s the difference between vanity metrics and real business outcomes.
Here’s What We Track
Qualified Leads
Calls, form submissions, booked consultations through the website
Money Keywords
People searching them on Google should be ready to buy
Conversion Data
Click-to-call rates, local map visibility, and actual bookings
Clear ROI
We look at what you’re spending on SEO vs. what you’re earning
THE DIREWOLF SEO METHOD
At Direwolf SEO, we’re redefining what it means to work with an SEO agency. No empty promises, no endless waiting for results. Instead of wasting time doing things that aren’t going to move the needle, we simply focus on strategies that deliver measurable results in record time.
Faster, Smarter SEO
When it comes to SEO, it’s tempting to focus on the longest list of tasks or the most impressive-sounding deliverables. But not everything that looks like “work” actually delivers results.
At Direwolf SEO, we prioritise what matters. Every strategy we implement is carefully chosen to move the needle—whether that’s improving your rankings, bringing in leads, or driving measurable growth.
Rise. Rank. Reign.
The 3 R’s that Rule Our UK SEO Campaigns
This is how we actually take UK businesses from buried to dominant—systematically, predictably, and aggressively.
RISE
We lay the ground that 95% of agencies skip.
Most SEO campaigns fail before they even start.
Why? Because agencies rush to “optimise” pages without understanding what they're working with.
- Run full-site audits using enterprise tools and manual diagnostics.
- Uncover technical SEO issues: crawl errors, broken architecture, bloated code, incorrect canonical tags.
- Clean and structure your site so Google can read it like a children’s book.
- Research keywords that actually drive commercial intent in your niche—no filler, no vanity metrics.
- Analyse your current rankings, what’s cannibalising what, what has momentum, and what needs to be killed off.
- Build your site’s SEO roadmap: a clear, tailored campaign plan rooted in your industry and location—whether you’re a law firm in Leeds or a dental chain in Croydon.
This stage can feel like nothing’s happening yet—but in reality, we’re unblocking the arteries. Many of our clients come to us after wasting months (or years) with agencies who skipped this part.
RANK
From page 7 to page 1, without guesswork.
This is where we gain ground. We create an upward force that Google can’t ignore.
- Publish high-authority, search-driven content—each page laser-aligned to a keyword cluster with commercial value.
- Fix on-page SEO to precision: internal linking, semantic markup, topical depth, schema, site speed, mobile UX.
- Build backlink strategies that don’t rely on cheap directories or link farms. We use brand-based digital PR, niche edit outreach, and relevance-first tactics.
- Monitor competitor movements—who’s trying to outrank you and how—and adjust accordingly.
- Track rankings, CTR, bounce rate, time on page, conversion data—because “traffic” is meaningless without outcomes.
You’ll see keywords climbing. Not always fast, but always with purpose. This is the battleground. Sometimes Google tests you by bouncing you up and down—what SEOs call the "Google dance."
We don’t back off with an excuse like “what else can we do now.” We promise you 1st-page rankings and we don’t stop until we get you there.
REIGN
Holding the crown takes more than a title tag update.
Getting to the top is half the battle. Staying there—that’s where most campaigns collapse.
Why? Because they think SEO is “done.”
- Continuously audit and refresh your ranking pages to protect their authority and relevance.
- Track algorithm updates in real-time and apply preventative fixes—before they affect your rankings.
- Roll out strategic content expansions based on emerging trends, zero-click queries, and SERP features.
- Launch targeted backlink sprints if a competitor makes a move.
- Report every key metric monthly—rankings, leads, conversions—not just traffic.
You’ll know exactly what’s working, what needs improving, and what we’re doing about it. This stage turns SEO from a “campaign” into a long-term growth engine that keeps producing ROI.
It's just not that hard to do something you've promised.
You're backed up by two SEO guarantees. It's a low-risk, high-reward parternship.
We first understand your business, and then find converting keywords to target.
You won't find any meaningless graphs in our reports. Only valuable insights.
Want to discuss your SEO report? Got a question? We respond within 30 minutes.
We don't chain you to 6- or 12-month contracts.
Rick U.
Samantha W.
Erin B.
If you’re after a team that keeps busy for the sake of it, there are cheaper options out there. But if you want meaningful outcomes, we’re here to make it happen.
DIREWOLF SEO
Our Services
Organic SEO
Local SEO
AI Overview SEO
SEO Consultation
SEO Audit
Website Development
LOCAL SEO IN THE UK
Most Overlooked Growth Channel
If you're a business owner in the UK—especially in smaller towns or boroughs—you’ve probably heard some version of this:
“SEO? That’s for big companies.”
“We just rely on word-of-mouth.”
“Google doesn’t really help us much anyway.”
We get it. Across the UK, many small to mid-sized businesses—whether it’s a dental clinic in Surrey or an electrician in London—still think SEO is either too expensive, too complicated, or not worth the effort. And to be honest? That hesitation makes sense. Because the SEO industry has done a poor job of actually explaining what local SEO really is, and how it's different from the vague, overpriced nonsense many agencies try to sell.
Local SEO is about showing up on Google Maps
When someone types in “dentist near me” or “24-hour locksmith in Croydon,” they’re not scrolling through websites.
They’re tapping on the first 3 businesses that show up in the Map Pack, which is where most of the local traffic goes.
Local SEO today is Google Maps SEO.
It’s about showing up at the very top of local searches.
Local SEO is NOT about chasing huge national keywords
It’s about showing up when someone types something like “accountant near me” or “emergency plumber London” in your area or surrounding areas.
It’s about dominating Google Maps, and being the first name people see when they need your service.
They’ve been there for a long time. Their NAP citations are consistent. They’ve earned more Google reviews. Their presence—despite being outdated—is entrenched.
As a Boutique SEO Agency London businesses turn to, we bridge that gap fast
You don’t need a 10-year-old GMB profile or thousands of local citations to outrank competitors who’ve simply had a head start and have been coasting on momentum.
A fully optimised Google Business Profile
Local categories and service areas set up
Review strategy
NAP cleanup
Citation building
Weekly posting and photo updates
Trust-building signals Google looks for
Specialized targeting
FORMULA FOR ULTIMATE DOMINATION
Local SEO + Website SEO
If you only focus on your Google Business Profile, you're missing half the game. And if you only focus on your website, same thing. To really show up on Google — in the map section and the regular search results — you need both working together.
Your business can show up TWICE on Google
WEBSITE SEO
Search Engine Results Page (SERP)
LOCAL SEO
Google Maps
Meaning when someone searches “dentist near me” or “family lawyer in [your town],” you appear in more than one place, which massively increases the chances of them clicking on you, not your competitor.
What’s NEW in SEO? Google’s AI Overview
Google’s AI Overview is changing the game fast.
If you’ve used Google in the past few months, you know about Google’s AI Overviews. But you need to know why it’s important, because this update is already reshaping how search results work, and what it takes to actually get seen online.
Google is now using AI to answer search queries directly at the top of the page, summarising information instead of just listing websites. That means fewer clicks. Less traffic. And more competition than ever to earn your spot.
So What’s the Problem?
The traditional SEO playbook? It’s already outdated.
In the past, if you ranked on Page 1, great. You got clicks.
Now, Google’s AI may answer the question itself without a user ever needing to visit your site.
According to initial studies:
- Click-through rates from search pages are dropping by up to 30% for some industries.
- The top 3 organic results no longer guarantee the same traffic volume as they used to.
- AI-generated summaries often cite fewer sources, meaning fewer winners and more invisible websites.
What does that mean for your business?
Your SEO strategy needs to evolve.
You can't rely on outdated tactics or agencies stuck in 2021.
We optimise to get you featured in AI Overviews, on top of regular rankings. We’ve cracked the code for ranking in Google’s SGE (Search Generative Experience) — namely Google AI Overviews.
No hard sell, just a conversation
DIREWOLF SEO ANSWERS THE TOUGH QUESTIONS
At Direwolf SEO, we welcome every question and challenge because we believe in what we do. Here’s how we address questions every UK business should ask before choosing an SEO partner. If you still can’t find the answer you’re looking for, just contact us!
FAQs from Direwolf SEO
We believe in accountability. If a campaign underperforms, we’ll explain why and adjust the strategy. And our 1st page ranking guarantee means you’re never left with empty results.
While we’re going over all this on your Google Meet call, we’ll also talk about the nuances of SEO. Nothing is as simple as it seems. If it were that easy to look at competitors and simply do what they’re doing, everyone would be on the 1st page of Google. But that’s not how SEO works. Every competitor of yours has an “edge” that makes Google rank it.
Our goal is to identify what that is and see what we can do with your website to beat them; it can be something similar to what your competitor is doing, or it could be entirely different from what they’re doing.
Again, we’re focused on driving value, doing things that matter. No generic strategies.
Your strategy won’t be a cookie-cutter template. We’ll explain exactly what we need to do for your business, from targeting high-intent keywords to optimising your site for maximum visibility.
We believe in building genuine relationships, and you being able to directly message or call your success manager is a huge part of it.
- Maybe your last agency showed you graphs, but not leads.
- Maybe they ranked you for keywords no one was searching.
- Or maybe they kept saying “SEO takes time” while nothing changed for months.
We dig into all that; what’s worked, what hasn’t, and where the gaps are—then build a plan that actually moves the needle.
Because SEO isn't one-size-fits-all. But results? Those are non-negotiable.
We’ve helped businesses in different regions grow their visibility and client base with our SEO campaigns. If we believe we’re the right fit for your goals, we’ll work with you regardless of where you’re based.
We typically work on a monthly retainer model, but we’re not rigid about it. For example, if there’s a slower month where we’re mainly monitoring performance, we may reduce your fee or skip the charge entirely.
We're honest people. You’ll only pay for what’s necessary to get results.
We actually started offering this service because we’ve seen way too many people get ripped off by dodgy developers or overpriced agencies. A few common scams we’ve seen (and cleaned up after):
- Developers who build your site but don’t give you access to it, so you're locked in forever
- Charging you every time you want to update something simple like a picture or a new content section
- Making the site look fancy, but building it with complex custom code that no one else can touch without breaking something (or everything)
- Using “headless” setups that are way more technical than most businesses need, and impossible to manage or optimise properly
- Even hosting your site on their own servers with no login or ownership handed to you
We build clean, fast, SEO-ready sites that you own and you can access. So even if you want to get another person to manage it for you later down the line, you won’t run into any problems.
And even if you do, we’ll extend our support to help you out.
FAQs about SEO in the UK
- Freelancers typically charge £299 – £750/month for basic SEO services, often limited to on-page optimisations, blog posts, and occasional reporting.
- Mid-level agencies can run you £750 – £2,500/month for comprehensive SEO services including technical audits, local SEO, backlink building, and conversion tracking.
- High-end agencies can cost £2,500 – £10,000+/month for advanced, performance-driven SEO involving aggressive link building, digital PR, CRO, and other strategies.
- One-off SEO audits typically range from £300 to £2,000+.
- Hourly SEO consulting ranges from £50 to £200+/hour, depending on expertise.
We’ve gathered this information from 2024 pricing surveys from AhrefsCredo, UK-based agency reports, and independent quotes from over 20 UK agencies across major cities.
It involves technical adjustments to your site, content creation, keyword targeting, local optimization (especially for businesses serving specific areas), and building your site's authority online.
A good audit should give you actionable insights. It should clearly show what’s broken, what’s holding you back, and what needs to be prioritized—whether you work with an agency afterward or not.
Google Ads get you to the top of search results instantly. But you pay per click, and the traffic stops the moment you stop paying.
SEO, on the other hand, takes time to build but creates long-term visibility. Once your pages rank well, you can generate leads consistently without paying for every visit. It’s a compounding investment that builds equity in your website.
Many businesses use both: Google Ads for short-term wins or testing, SEO for sustainable growth and higher ROI over time. Another thing they do is run both things at the same time and taper off their Google Ad spend as SEO starts kicking in.
It involves keyword research, content creation, backlink building, and more.
But SEO requires strategy, consistency, technical know-how, and on top of that, you have to stay ahead of constant changes in Google’s algorithms. And it takes time—a lot of it.
So if you're running a business full-time, doing SEO on your own could mean slower results and a steep learning curve. That’s why many professionals eventually hand it off to someone who does it all day, every day.
If you’re thinking about SEO, it’s worth mentioning that DIY SEO doesn’t cut it anymore. Google’s changing the rules monthly, so you need someone who knows what they’re doing.
- What results have you gotten for businesses like mine?
- How do you measure success?
- What guarantees do you offer?
- How transparent is your process?
The right SEO agency should give straight answers and prove they understand your industry, your market, and your goals.
Book Your FREE SEO Strategy Call
On this 30-minute Google Meet call, we’ll:
- Audit your current website visibility and discuss some quick wins you can implement.
- See where competitors are outranking you (and how to close the gap)
- Give you a clear 90-day roadmap.
- Tell you what NOT to waste time/money on.
- Answer all your questions.
SEO isn’t for everyone. Some businesses get a huge ROI, others don’t. That’s why this free call isn’t a sales pitch, it’s simply an evaluation to see if SEO is actually the best growth channel for you.
We only open 10 free calls per month to keep them personal and valuable. Spots usually fill up within days, so lock in your strategy session today.
